Search engine optimization (SEO) is the process of improving the volume & quality of traffic to a web site from search engines via natural “organic” or un-paid search results. SEO is a different form of search marketing from that of paid search. If your site can master its SEO activities it will exponentially improve traffic.
Arguably the most important area for a business to succeed in online marketing is natural search marketing. When your site ranks high in natural search volume it is FREE MARKETING. SEO considers how search engines work and what people search for to improve the traffic to your site.
We don’t “link build.” We build great content and corresponding strategies with it, which naturally attracts people linking to it, which is what the marketing game has always been about. Of course, we recommend strategies for trying to obtain links from obvious sources (for example, past and current clients).
Before we even get to the “off-site” optimization efforts though, you need a keyword strategy (i.e. an “on-site” optimization plan). Which portions of total searches should you own? You can’t own it all and you can’t even own everything that’s relevant to you. NuCreature Media can develop your keyword strategy, merge it with your content strategy, and naturally attract links and traffic.
Being ranked highly on Google’s natural search engine results, for various searches that are relevant to you, is incredibly valuable. People assume Google is doing its job, and it’s instant credibility. It’s not about tricking Google (at least that’s not what we do), it’s about you needing to help Google, help you. Let’s get started! Get A Quote